Ipek Demirdag Jackson, PhD
Behavioral Scientist | Quantitative Researcher
Los Angeles, CA
Ipek is passionate about understanding and enhancing people's experience on various technological products.
Currently, she works as a quantitative researcher at Meta, in Facebook Marketplace, as she applies her PhD training to lead research programs to understand user attitudes and behavior to inform strategies.
Prior to joining Meta, Ipek earned her PhD in Behavioral Marketing from UCLA Anderson School of Management. Her main PhD research explores when and why users opt for human choice and feel uneasy about letting an algorithm choose on their behalf. She studies users’ divergent conceptualizations of algorithmic and human decision processes and the effect of this disparity on satisfaction.
She received her B.S. in Biopsychology, Cognition, and Neuroscience with honors and distinction from the University of Michigan, where she also received her M.S. in Cognitive Neuroscience.
Please contact Ipek if you would like to receive details about the following research papers.